Schema Markup
Code added to a webpage that helps search engines understand the content. Restaurants use menu schema; businesses use LocalBusiness schema; articles use Article schema.
Schema markup uses JSON-LD format on most modern sites. It enables rich results in Google search (review stars, prices, FAQs displayed directly in results) and helps AI answer engines understand your content. For most small businesses, the right schemas are LocalBusiness, Organization, Service, and FAQPage.
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